Date: September 3, 2017 at 8:00:43 AM EDT
Somewhere, somebody is looking at a report about job hunters on “the Ladders”. My personal information there is obsolete. There’s a number in that report that represents my ancient sign up on their site as a participant and job seeker, that is bogus. Because? I am not a participant in “the Ladders”, nor an active member, nor a job seeker, nor have I been for years.
This is not just a “Ladders” issue; it’s another example of the convoluted backward logic and misleading or outright fraudulent data that permeates the Internet. It’s in a company’s interest to have more users, more members, more eyeballs, more job seekers. Those numbers are important—everyone knows they are inflated, don’t they? (THAT’s a rhetorical question. NO, I don’t think “they” do.)
A responsible Internet company will periodically roll-off and clear out that data (making the assumption that true data would be more valuable). Most even have a mechanism in place to do this. How? The former job seeker/member logs in and updates his/her information or maybe even closes the account.
But, relying on the user? Asking someone to clean up an old login they used more than a few years ago? This is worse than getting off a snail-mail catalog subscription, where you can usually call an 800 number! If the user has to login, or send mail from an old or non-existent email address, or go through an annoying and time-consuming password upgrade process? Too much work! It’s not happening.
If companies were serious about truthful data, they would make this process easy. How? Notify the user that the account is about to expire, and the data will be expunged or otherwise no longer considered “active”. No response: assume that the data should be cleared, and clear it!
They’d rather have bigger numbers. True data is good, but to these jokers more data is better. More members even if they are imaginary. The companies want your data, even if it is wrong, and they are getting more obstinate about keeping it.
(And no, I’m not nuts about this. Maybe someone has a reason not to be online and away for…a few months, or years? So put a mechanism in place to put everything in archive mode first, before it disappears permanantly. These issues are not that difficult.)